I wasn't implying that the culture is untouched by outside forces, I was trying to address the packaging up of underground/urban dance music experiences by numerous forces; energy drinks brands, alcoholic drinks brands, street clothing brands, certain parts of the 'music press' (who's output is purely advertising/propaganda masquerading as journalism), BOILER ROOM etc, into commodified safe events that are then resold back to middle class crowds as an authentic urban experience, 'The Real Thing'. Audio Rehab having allegiance with Ministry of Sound or an alcohol brand sponsoring a Deep Tech night is not the same as if that brand were to put on or sponsor a throwback 'Grime' event. The REAL events don't allude to, or even have any self-awareness of being the real thing, their position as the definite real is only determined once the false reality constructed by the gentrified/corporate events has appeared. It's even more difficult to simultaneously compare the real and the false reality as there is this constraint whereby the music has to first be mythologised in some way (as 'Old Skool Garage' & Grime have been) so that it gains an element of cultural capital that allows it to be consumed by the students, the creatives, the gentrifiers, and normally by the time the sound becomes fully mythologised within the industry, the real scene has died or dissappeared (look at Jungle, UK Garage, Grime & Funky - this process is obvious in all of them). In a way that's what's so beautiful about the Deep Tech scene - it's seen from the outside as just shit House music being shuffled to by the chavs, who obviously have no idea of the superiority of the 'intelligent' global House scene - so, so far, it has avoided the mythologising (I am aware that this thread is the first stage in such a process of a mythology and I have thought whether any articles published by any of us would provide the basis for the go-ahead of it's 'discovery' and subsequent reappropriation by the Fact/Post-Dubstep/UK Bass crowd who then lead and develop the gentrification process of the sound).
I realise we exist in a state of late capitalism that is Postmodern, and that in Postmodernity there are no truths and that culture is fluid, and takes and gives in all directions, but I do feel that this gentrification of urban dance music is somehow linked into exactly that; for example: "It is safest to grasp the concept of the postmodern as an attempt to think the present historically in an age that has forgotten how to think historically in the first place. In that case, it either "expresses' some deeper irrepressible historical impulse (in however distorted a fashion) or effectively "represses" and diverts it..." - Fredric Jameson. The discovery, mythologisation reappropriation, packaging and resale process is, I believe, an example of what Jameson is alluding to above.
Edit: More than anything else that art wanker 'documentary' is the first step in the mythologising process
