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Thread: Actioning a blue-skies approach outside the box

  1. #241
    Join Date
    Sep 2005


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    As such, organisational Purpose must fill big shoes in today’s business environment by guiding the high-level creation of value and ability to meet business objectives, but also to answer the key questions of consumers and other stakeholders: ‘Why choose you?’, ‘What do you stand for?’, ‘Are you sustainability-minded and do I agree with your values?’

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