Ostensibly about climate change, but also relevant here to the general question of political communication, I think...
Making a hash of it — Julian Sanchez, Crooked Timber:
Sometimes, of course, the arguments are such that the specialists can develop and summarize them to the point that an intelligent layman can evaluate them. But often—and I feel pretty sure here—that’s just not the case. Give me a topic I know fairly intimately, and I can often make a convincing case for absolute horseshit. Convincing, at any rate, to an ordinary educated person with only passing acquaintance with the topic. A specialist would surely see through it, but in an argument between us, the lay observer wouldn’t necessarily be able to tell which of us really had the better case on the basis of the arguments alone—at least not without putting in the time to become something of a specialist himself.
Actually, I have a plausible advantage here as a peddler of horseshit: I need only worry about what sounds plausible. If my opponent is trying to explain what’s true, he may be constrained to introduce concepts that take a while to explain and are hard to follow, trying the patience (and perhaps wounding the ego) of the audience.
Come to think of it, there’s a certain class of rhetoric I’m going to call the “one way hash” argument. Most modern cryptographic systems in wide use are based on a certain mathematical asymmetry: You can multiply a couple of large prime numbers much (much, much, much, much) more quickly than you can factor the product back into primes. Certain bad arguments work the same way—skim online debates between biologists and earnest ID afficionados armed with talking points if you want a few examples: The talking point on one side is just complex enough that it’s both intelligible—even somewhat intuitive—to the layman and sounds as though it might qualify as some kind of insight. (If it seems too obvious, perhaps paradoxically, we’ll tend to assume everyone on the other side thought of it themselves and had some good reason to reject it.) The rebuttal, by contrast, may require explaining a whole series of preliminary concepts before it’s really possible to explain why the talking point is wrong. So the setup is “snappy, intuitively appealing argument without obvious problems” vs. “rebuttal I probably don’t have time to read, let alone analyze closely.”
who or what the fuck is that?