if life really is redicable to Londis, Spar, Costcutter, then coming up with fictional alternatives seems quite hard
you can be the nick land of british stagnationismEmbrace the grim reality of Britain's joyful suffering. Converting others is a fool's errand. Pray to the gods of concrete, bricks, moss and rain.
Wonder whether it'll make people more or less likely to embrace VR. Will your grey world mean you reject the fantasy or run to it?