It's everywhere, incredibly tempting, incredibly moreish, legal, fucks your teeth, mind and body and there's no real social stigma surrounding it. I've eaten like two packets of chocolate biscuits in the last three days and every day I tell myself this is the last time, I'll get back on a normal diet tomorrow, only to end up doing it all over again. I had an easier time cutting out drugs than I have cutting out sugar for a single day. It's maddening.