I love hideous pop videos, they're superb time capsules, for example. It's a strange thing, they're extremely enjoyable to watch, and very painful. You have to choose the best ones carefully. Sometimes bad pop videos aren't actually bad, they have or aquire an offbeat beauty, like Belinda Carlisle videos. Hideous pop videos aren't just shit, however, they're usually forgotten, but once remembered pull you up sharp: you were probably awful at this point in time too, but someone, somewhere, was even more awful, and publicaly awful. In this way they are reassuring. Er, ok, odd topic, I know, but this video got me thinking about it: