sadmanbarty
Well-known member
A study by microsoft showed that attention spans have dropped from 12 seconds in 2000, to 8 seconds now. They suggest this is because of smart phones, social media and the like.
This dual requirement for novelty and economy of information (6 second videos, 140 characters, etc.) could explain the rise in popularity of what I'd call the "sample snippet" genres- footwork, baltimore/jersey club, litefeet, flex, etc. in which small pieces of information are rapidly fired at the listener.
Ironically these genres that appeal to our post-social media cognition were not born on the internet, but rather in localised scenes.
Conversely internet music is slow and drawn out. It's almost as if the internet is trying to nullify its own hyperactivity.
This dual requirement for novelty and economy of information (6 second videos, 140 characters, etc.) could explain the rise in popularity of what I'd call the "sample snippet" genres- footwork, baltimore/jersey club, litefeet, flex, etc. in which small pieces of information are rapidly fired at the listener.
Ironically these genres that appeal to our post-social media cognition were not born on the internet, but rather in localised scenes.
Conversely internet music is slow and drawn out. It's almost as if the internet is trying to nullify its own hyperactivity.