Do you see how this works?? You can't get popular and be lauded as an outsider.i think one problem with sinclair is his 'outsider' stance: throughout 'lights out' he's bitching and pissing about channel 4 commissioning policy ect ect, which is okay as far as it goes, but now that sinclair is a penguin author and fairly well treated by television and press, the pose looks a bit lame. he's a bit like an mc, using his nonfiction to boost all his mates (ahoy! kevin jackson!) which is a bit cliquey, especially since he's so keen on trashing amis, mcewan, et al -- note that his criticism of these guys is often about their connections and success and gang-ness rather than their stuff as such. sometimes his prose is a bit indigestible, but it's really about sharing his obsessions with london arcana. if you're not taken in, then he's not for you. ie not for me.
A priori I wager several dozen subcultures predicated on a shared hate for Aphex Twin. Some of them are mainstreamers who think Aphex Twin is pretentious, and some of them are hipsters who think Aphex Twin is mainstream shlock.