matt b
Indexing all opinion
I don't know if low-key is the answer, since low-key=low cash and the probable desertion of many leading players to the IPL. But they have to stop letting Sky run the game - there couldn't be a more stupid series than the recent one against WI, who they'd just played and whose captain said it was all a waste of time.
Cricketers want to play test matches, plus it is reputation gained in tests that allows players to garner high wages in the IPL anyway.
By 'lower key', I mean stop attempting to compete with other mainstream sports that take 90 minutes to play.
Cricket was relatively lower key in the 1980s and all the better for it