Hyundai, a company that has been just as guilty in the past of spreading the touchscreen scourge in cars as any other, has been course-correcting lately, putting more buttons and knobs into its cars. The reason isn’t surprising:
people hate touchscreens, at least for certain essential controls like HVAC systems, and they told Hyundai so.
“As we were adding integrated [infotainment] screens in our vehicles, we also tried putting touchscreen-based controls, and people didn’t prefer that,” Hyundai Design North America VP Ha Hak-soo told
Korea JoongAng Daily in an interview that
InsideEVs spotted. He said Hyundai, which was as infatuated with touchscreens as the rest of the industry at first, found that in focus group testing people got “stressed, annoyed and steamed when they want to control something in a pinch but are unable to do so.”